Insider Guide – Cultural Brand Feature
What the Insider Guide Series Is
The Insider Guide is one of Compendia’s flagship storytelling formats — a cultural portrait that spotlights a local creative (artist, maker, designer, musician, or entrepreneur) and the independent cafés, restaurants, and neighbourhood gems they love.
Each Insider Guide tells two stories at once: the journey and inspirations of the featured creative, and the local culture that shapes them. The result is authentic, editorial-style content that celebrates people, place, and community.
How Your Brand Fits In
As a brand, tourism board, or destination partner, you can feature within an Insider Guide through:
Product placement — e.g. a clothing brand dressing the creative, a hotel providing the backdrop, or a lifestyle product being naturally used in their studio.
Sponsorship — aligning your name with the series and supporting its production, while being positioned alongside culture-shaping creatives and independent businesses.
This is a chance to embed your brand into authentic cultural storytelling, reaching conscious, design-minded audiences through Compendia’s platform and distribution.
Deliverables
4 days of production
A professional video and blog feature blending your brand with the cultural landscape of the city
Copywriting and storytelling crafted for cultural and brand resonance
SEO-optimised integration on Compendia (with backlinks)
Why It Works
An Insider Guide is more than content — it’s a win–win–win model:
Creatives receive exposure and promotional assets.
Local businesses and destinations gain organic visibility.
Brand partners connect with audiences through a story rooted in community, culture, and purpose.
What the Insider Guide Series Is
The Insider Guide is one of Compendia’s flagship storytelling formats — a cultural portrait that spotlights a local creative (artist, maker, designer, musician, or entrepreneur) and the independent cafés, restaurants, and neighbourhood gems they love.
Each Insider Guide tells two stories at once: the journey and inspirations of the featured creative, and the local culture that shapes them. The result is authentic, editorial-style content that celebrates people, place, and community.
How Your Brand Fits In
As a brand, tourism board, or destination partner, you can feature within an Insider Guide through:
Product placement — e.g. a clothing brand dressing the creative, a hotel providing the backdrop, or a lifestyle product being naturally used in their studio.
Sponsorship — aligning your name with the series and supporting its production, while being positioned alongside culture-shaping creatives and independent businesses.
This is a chance to embed your brand into authentic cultural storytelling, reaching conscious, design-minded audiences through Compendia’s platform and distribution.
Deliverables
4 days of production
A professional video and blog feature blending your brand with the cultural landscape of the city
Copywriting and storytelling crafted for cultural and brand resonance
SEO-optimised integration on Compendia (with backlinks)
Why It Works
An Insider Guide is more than content — it’s a win–win–win model:
Creatives receive exposure and promotional assets.
Local businesses and destinations gain organic visibility.
Brand partners connect with audiences through a story rooted in community, culture, and purpose.