Brand Films and Hero Videos for Hotels, Hospitality and Lifestyle Brands
Tell your story in 1–3 minutes. We create cinematic brand films and hero videos that introduce who you are, why you exist, and why your audience should care, ideal for hotel homepages, restaurant landings, travel brands, festivals, wellness spaces and design-led, responsible brands. Our films blend creative strategy, art direction and authentic partnerships, so the story feels lived-in, not staged.
Why a brand film matters (and works)
Video influences the whole customer journey. In a 2025 Google/BCG study, among shoppers who said digital video played a role in their purchase, 50% said it made them aware, 45% said it helped them choose, and 34% said it prompted them to buy a specific item.
Marketers see strong ROI. In Wyzowl’s 2025 report, 93% of marketers say video gives a good ROI, 96% say it increases brand awareness, and 84% say it directly increases sales. Most effective length reported: 30 seconds to 2 minutes.
Short-form and hero placements deliver. HubSpot’s 2025 State of Marketing highlights short-form video as a top ROI format across channels.
Search visibility improves with proper video SEO. Google supports VideoObject structured data, video sitemaps, and Key Moments (Clip/SeekToAction) so your film can earn richer results in Search.
What you get
One hero cut (60–120s) for the homepage or About page, plus social cut-downs for Instagram, TikTok and YouTube Shorts.
Captioned, accessibility-ready masters (burn-in or sidecar files) and music licensing handled.
Usage-ready exports (web, social, PR).
Optional voiceover/interview capture, on-location product integration, and city-guide placement through Compendia.
Our approach
We work at the intersection of strategy, art direction and content creation. For hotels and hospitality, that can mean filming in-situ with real guests; for sustainable brands and independent makers, we highlight materials, process and place; for restaurants, craft and community; for festivals and cultural institutions, purpose and people. We also curate the backdrop — partnering with complementary brands (e.g., luggage, apparel, wellness) to create authentic contexts that add value for everyone.
Frequently asked questions
What exactly is a “brand film”?
A brand film is a 1–3 minute, story-led video that captures your mission, personality and proof. It often serves as the hero video on your homepage and the pinned post on social channels.
How long should ours be?
For most hospitality and lifestyle brands, 60–120 seconds balances depth with attention. Wyzowl’s 2025 data shows 30s–2min is widely seen as the most effective range.
Where will it have the biggest impact?
Start with homepage/landing, then Instagram/LinkedIn pinned, YouTube (for search), and PR/press kits. Google’s video best practices mean your film can surface with thumbnails and key moments in search when implemented correctly.
Will a brand film help SEO?
Indirectly yes — when implemented properly. Add VideoObject schema, a dedicated watch page, a stable thumbnail, and (optionally) Key Moments via Clip/SeekToAction. This increases eligibility for video features in Google Search.
How does video influence actual buying?
In a 2025 Google/BCG study, video influenced every stage: awareness (50%), consideration (1.7× more likely on YouTube vs social), and purchase (34% prompted to buy a specific item).
What about short-form?
Short-form remains a top-ROI format in 2025 (HubSpot). We supply portrait cut-downs with captions so you can publish quickly across Reels, TikTok and Shorts.
How do we measure success?
Beyond views, track engagement rate, play rate and conversion actions (e.g., enquiry clicks). Wistia’s 2025 benchmarks show these are the most-used success metrics, and interactive CTAs/forms can lift conversions significantly.
How fast should the page load?
Aim for Largest Contentful Paint (LCP) ≤ 2.5s at the 75th percentile — Google’s Core Web Vitals guideline. Keep the hero file lean, use lazy-loading and serve captions.
Do you handle sustainability and responsible storytelling?
Yes. We prioritise design-led, responsible brands. That includes eco-hotels and retreats, independent makers, cafés, bars, restaurants, wellness spaces and festivals — with sensitivity to community and place.
What do we need to start?
A short workshop to align on audience, message, locations, permissions, partnerships, and deliverables. We handle schedule, crew, shot-list, edit, mastering and delivery.